Professional esports organization TSM has suspended its partnership with FTX and dropped ‘FTX’ from its name. And it’s far from being the only company to end ties with the collapsed crypto exchange. Per the TSM announcement, the FTX branding will be removed from player jerseys, as well as from all media profiles owned by the…
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A string of organizations competing in various sports are pulling out of sponsorship deals with beleaguered cryptocurrency exchange FTX. The coin trading platform had pledged millions of dollars to building up brand recognition among sports fans before it went bankrupt. FTX Sign Being Dismantled as Miami Heat Seeks New Naming Rights Partner for Its Arena…
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U.S.-licensed Formula One constructor Haas F1 Team has announced a collaboration with non-fungible token (NFT) marketplace Opensea. As part of the agreement, a collection of NFTs will be produced for Haas while Opensea’s logo will appear on its cars. Opensea to Help American Formula One Team Launch NFT Collection Leading peer-to-peer marketplace for non-fungible tokens…
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Formula One has filed eight trademark applications covering a wide range of cryptocurrency, non-fungible token (NFT), and metaverse products and services with the United States Patent and Trademark Office (USPTO). Formula One Getting Deep Into Crypto, NFTs, Metaverse Formula One filed eight trademark applications with the United States Patent and Trademark Office (USPTO) on Oct.…
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Red Bull Racing (RBR) has announced the cryptocurrency exchange platform Bybit has joined RBR as a principal team partner. According to the announcement, RBR says the deal is the “largest per annum cryptocurrency sports agreement to date.” Red Bull Racing and Crypto Exchange Bybit Ink Multi-Year Deal On February 16, 2022, the Formula One racing…
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Following a number of partnerships this year, FTX Trading Limited announced on Thursday that the company has partnered with the Mercedes-AMG Petronas Formula One Team. According to FTX, the relationship will “span multiple race seasons” and the FTX logo will be “featured prominently” by both cars and drivers. FTX Teams up With Mercedes F1 in…
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