Binance’s ‘Crypto Perfume’ for Women Receives Industry-Wide Criticisms

Crypto exchange behemoth Binance has revealed a ‘crypto’ luxury perfume in a move to lure more women into the digital asset space. The fragrance was unveiled in conjunction with the International Women’s Day. Rachel Conlan, Chief Marketing Officer at Binance, calls the campaign as “bold, distinctive, and deliberately disruptive.” She added that “it’s a message…
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