Crypto firms are making a big entrance into the Premier League this year, reaching an all-time high in the money spent on sponsorship deals. These firms, including high-profile crypto exchanges and decentralized finance platforms, aim to replace traditional gambling brands that are being ousted from appearing on the teams’ shirts. Crypto Firms Set to Substitute…
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Spurs became the first Premier League team in two years to issue its own fan token on the Chiliz blockchain. Tottenham Hotspur will become the latest English Premier League team to tap into blockchain technology to issue and manage its own Web3 fan token to drive supporter engagement and rewards. Spurs will issue the fan…
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Sorare, a Paris-based NFT (non-fungible token) fantasy game startup, has closed a deal with the Premier League, the first soccer division in the U.K., to make teams and players of the league part of its roster. According to reports, the multi-year agreement involves payments of tens of millions of pounds per year to the league.…
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